Hi Ford!

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I’m very interested in the role of Driver Information UI Architect and joining Ford's team. I have 10+ years of Product Design experience, working on tools and experiences that empower teams and individuals across digital platforms.

I've long been interested in the design and UX of in-car digital interfaces, and with the proliferation of digital displays on automobiles, and seeing how the driver experience extends beyond the dashboard to other devices and contexts, I think it's a very exciting time to work on these new challenges.

You can view my portfolio here, where you'll find a few design case studies, as well as some pieces of writing that expand on how I think about the design craft.

I also want to highlight some key points that describe how I approach my work and what I value as a member of a design team, in no particular order:

  • I thrive in cross-functional teams: Alignment and collaboration across different areas and functions is paramount for successful project outcomes. I seek to work closely with engineers, PMs, marketers, researchers, and customer support specialists to produce better results.

  • I always start from a place of curiosity and empathy: This is what feeds innovation and in my opinion two of the most important qualities a product designer should nurture. I embrace the fact that the tools and experiences we create will be used by people, most of whom have a very diverse set of goals, abilities and expectations.

  • I believe in experimentation and rapid iteration: A design is never done until iteration and validation have proven a successful solution. I define and scope design work to lead my team to a more efficient execution and learning loop. 

  • I care deeply about design craft and delivery: I work closely with my design peers, engineers and PMs to guarantee that our work meets quality standards, is aligned to strategy, and can be implemented efficiently.

  • I validate assumptions through research and data: I trust my experience and intuition, but I also always determine the kind of research and validation methods needed to test theories and ideas.

  • Helping others and lifting-up teammates is part of my job: I find immense satisfaction in helping my teammates do their best work and I like to give back by providing guidance and mentoring to those more junior than me.

  • I value a healthy design function: In my years contributing to design teams of all shapes and sizes, I’ve learned that trust, awareness and collaboration are key to building a healthy design team. I ensure that everyone on my team understands and is aligned to company strategy, and that they have the necessary support, direction and feedback needed to accomplish our team’s goals.

  • Company culture is very important to me: I like to actively contribute and help nurture the culture of my team, and find ways to bring everyone closer together. Relationships are important and have a significant impact on how we work, and ultimately on how we serve our customers.

Thank you for your time and I really hope you consider my application. I look forward to hearing back from you.

— Enrique